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February 4, 2013

Matt Falcone: Stratus Technologies
Interning at Stratus Technologies

Interning at Stratus Technologies

 

Name: Matt Falcone
Home Town: Litchfield, NH
Major: Marketing
Internship Sponsor: Stratus Technologies

 

Primary Responsibilities:

  • Design, maintain, and assume responsibility for all assets on the public site
  • Conduct email campaigns from start to finish
  • Work collaboratively with our PR agency to post blogs
  • Research, redesign, and execute all search engine optimization (SEO) efforts
  • Design graphics used in emails and on the web
  • Conduct market and competitive research

Blog:

Stratus Technologies is a fault-tolerant hardware and high-availability software company located in Maynard, MA. Since starting my internship  last May, I have become fully immersed in the organization. I work cross-functionally inside and outside of the company to manage the website, SEO, and email campaigns on a daily basis.

 

I’ve been given responsibilities and the opportunity to prove myself in a corporate environment while learning a vast amount of technical and business essential skills. I was given the responsibility to develop a marketing campaign for our longest existing public safety account. Over the two months that it took me to complete the campaign, from the initial idea to the evaluation, I  have applied the techniques that I learned in my classes, specifically my Business-to-Business Marketing and computer science classes.

 

I am particularly interested in the web design and advertising  aspects of my internship,  and I can safely say that I found my career field through this internship.

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