Interning at Emmanuel Communications (WNEB 1230AM Emmanuel Radio)
Name: Kristen Norris
Hometown: Ansonia, CT
Major: Organizational Communication
Internship Sponsor: Emmanuel Communications (WNEB 1230AM Emmanuel Radio)
As an intern at Emmanuel Communications, my responsibilities include: marketing to our target markets, maintaining our social media sites, updating our community calendar, and updating mailing lists.
I have always had an interest in learning about the radio industry and was thrilled at the opportunity to intern with Emmanuel Communications as it launched a Catholic radio station in Worcester, MA. Before my internship, I always associated radio with music and now I realize that radio is a very powerful media that is used to spread more than just music to its listeners. In the case of Catholic radio, we use it as the media to spread the message of Christ.
Emmanuel Radio 1230 AM is very new; I have had the advantage of being a part of the station launch that occurred at the end of September. Most notably, I marketed the launch and designed items for the event. This allowed me to use the skills I have learned in my marketing classes, such as how to reach our target markets and utilize social media and email, to spread news about our station. I also use technical skills and software programs I learned in my computer classes, such as InDesign and Photoshop.
My experience at Emmanuel Radio has made me see how much work goes on “behind the scenes” of a radio station and the importance and impact of the programming that is aired. Going into my internship I was nervous about whether or not I was going to be fully prepared to be out in the professional work field. After interning at Emmanuel Radio, I now know that my education at Assumption has fully prepared me for a career after college.
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