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October 25, 2011

Alexa Dalzell: Worcester Business Journal (WBJ)
Interning at the Worcester Business Journal

Interning at the Worcester Business Journal


Name: Alexa Dalzell
Hometown: Sparta, New Jersey
Major: Marketing
Minor: Writing
Internship: Worcester Business Journal (WBJ) 


Primary Responsibilities:
As an intern in both the Editorial and Marketing Departments at the Worcester Business Journal, I have a variety of responsibilities: updating social media websites, building internal databases, conducting publication research, arranging event folders and paperwork, organizing e-mail lists for events, editing articles and attending WBJ sponsored events.


Blog Entry:
I have had the opportunity to attend three main events: The 40 Under Forty, the 2nd Annual Family Business Summit and the 5th Annual Massachusetts Energy Summit. Each event is very different and has introduced me to proper greeting and conversation/networking etiquette. Both the Family Business Summit and Energy Summit introduced me to new topics in business that I would not have learned about in the classroom.


I have also learned a great deal about interpersonal relationships in the work place on a day-to-day basis. Working in two departments gives me the advantage of getting to know a wide range of people with a variety of personalities and responsibilities.


As the Business Manager for Assumption’s newspaper, Le Provocateur, and now working closely with the Marketing and Events Manager at the WBJ, I have found it easy to relate to some of the pressures of organizing, maintaining contact relationships and working within a budget. I have also been able to apply the skills and knowledge from several of my classes to my work at the WBJ: Marketing Management, Computer Science and multiple writing classes. I have been working with Excel a great deal in creating spreadsheets for contact information, as well as editing a few panelist biographies that are involved with our events. My Marketing Management course has helped me analyze my supervisor’s tasks.


I hope to continue working to build the relationships I have established at the Worcester Business Journal, and eventually begin to write my own student column.

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