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March 21, 2014

Kristin Flatekval: Alzheimer’s Association
Interning with Alzheimer's Association.

Interning with Alzheimer’s Association.

 

Name: Kristin Flatekval

Hometown, State: Mahwah, NJ

Major: Organizational Communication

Minor: Marketing

Internship Sponsor: Alzheimer’s Association

 

As a marketing communications intern, my primary responsibilities include:

  • Planning and organizing two kick-off events to raise awareness for The Walk to End Alzheimer’s Disease
  • Establishing relationships with families affected by Alzheimer’s Disease
  • Recruiting new constituents and engaging these constituents and past walkers in the kick-off events
  • Reaching out to businesses in the Massachusetts and New Hampshire area for prizes and sponsorships for the Ride to End Alzheimer’s Disease

 

Blog:

The Alzheimer’s Association is a non-profit organization that envisions a world without Alzheimer’s by providing the best care for all affected by the disease. The organization is devoted to the advancement of research, the promotion of brain health, and the delivery of supportive services.

 

I have had the opportunity to use my communication and marketing skills to effectively reach participants for the Walk to End Alzheimer’s. I have implemented many of my marketing skills from my Marketing on the Internet class by updating social media for the organization. I have learned the importance of detail, consistency, working at a fast pace, and being a quick-change artist. Being flexible on the job is essential for all organizations. My managers make it clear that organizational skills and consistency are key.

 

Interning for a non-profit organization has given me an appreciation and understanding of a career in this field. A lot of dedication goes into working for a non-profit organization. Reaching out to families’ and loved ones affected by Alzheimer’s and promoting fundraising events have made me feel I am adding value to this organization.

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