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December 2, 2013

Makayla Sawyer: Worcester Business Journal (WBJ)
Interning at the Worcester Business Journal (WBJ).

Interning at the Worcester Business Journal (WBJ).

 

Name: Makayla Sawyer
Hometown, State: Moultonborough, NH
Major: Organizational Communication
Minor: Marketing
Internship Sponsor: Worcester Business Journal (WBJ)

 

Primary Responsibilities:

  • Assist with planning and promoting the business events sponsored by WBJ
  • Update social media sites, such as LinkedIn, Facebook, and Twitter
  • Interview award honorees at events
  • Organize sponsor and guest registration

 

Blog Entry:

The Worcester Business Journal is the region’s definitive source for business news online and in print. As a Marketing and Events Intern, I have had the experience of learning what it truly takes to effectively and efficiently plan and execute professional business events.

 

Through my internship I have utilized skills I have learned in my Organizational Communication courses. My most recent project was writing the introductions for the honorees of the Outstanding Women in Business Awards. It was thrilling to hear my writing read publicly at such a prestigious event.

 

I have learned from my internship the importance of flexibility and confidence. Every day on the job is different and when I’m at the various events, confidence is key. My confidence to be able to talk with senior executives and other successful businessmen and women is critical to the success of the event.

 

I am a member of a cross-functional organization; the team at the WBJ are a tight-knit, hard-working organization where I truly feel I have made an impact.

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